DLM’s passion for good, sustainable food is at the forefront of their business model. They approached Gladstone Media for a full rebrand and interior design-store opening to elevate their reputation from a basic fish monger to a high-end, but approable, neighbourhood fish market. De La Mer’s goal is to bring people the freshest and highest quality seafood from around the world. They offer a large selection of organic, naturally raised, sustainably caught and farmed, fresh seafood and fish options. With an emphasis on freshness, quality and sustainability, their daily deliveries, rigorous quality control, and meticulous handling practices ensure the best product and highest standards of freshness and taste.
De La Mer
De La Mer prides itself on providing its community with the best seafood available. The rebrand was designed to deliver an elevated and sophisticated shopping experience.
The Gladstone team created the fluid identity to be used across digital, print, and interiors. Each touchpoint for De La Mer is meant to create a unique experience in the niche market of sustainable fish in Toronto.